What makes us different?

Deep roots in target markets

You have three choices when your business goes global: find a compatible agency in each country, hire a high-profile global agency, or work through IPR Team.

The IPR Team is by far the best option:

• You can deal with agency principals in your home country
• You get the benefits of their close personal contact with IPR Team principals in your target markets. These principals are not network imports but senior consultants who have deep roots in their local culture and business community
• You pay reasonable fees for a highly professional service

Every IPR Team partner has a track record of successes in their home country. You will deal directly with an agency principal or senior consultant. They will provide you with personal service at the highest professional level, as well as access to their wide network of media and business contacts. 

Once the IPR Team member in your home country has negotiated servicing arrangements with agencies in your target markets, you have the choice of dealing direct with those agencies, or using your local IPR Team partner as the lead agency. This is normally the best option, as it eliminates the difficulties associated with managing agencies around the globe and provides the highest level of accountability.

Proven performance

The IPR Team keeps on delivering for its clients around the world. Some examples:

From the UK to mainland Europe

ROCOL Lubricants is a UK-based manufacturer of high performance lubricants for processing equipment, such as machinery in the food and drink industries. Over a 12-month period, co-ordinated from the UK, IPRTeam partners in Spain, Portugal and the Netherlands developed and implemented media relations campaigns targeting food processing media using press events, news stories, case studies and issues-led articles to raise the profile of the ROCOL brand and to support sales activity in these new markets.

From the US to the UK, Australia and Asia

When US-based NewlyWeds Foods acquired UK-based food ingredients manufacturer, Witwood Food Products in June 2010 they appointed UK-based Partners Group to plan and implement global communications activity surrounding the buyout. Partners led the development of the communications strategy and handled UK communications, working with Australian IPR Team partner, Avviso, to announce the acquisition to the market in Australia and Asia via carefully timed editorial.